Why YouTube is Cracking Down on Misleading ContentYouTube has announced a significant push to address misleading content in India, particularly focusing on videos with deceptive titles and thumbnails.

The platform will initially remove offending content without issuing strikes to creators, allowing them time to adjust to the new policy.

A lot of YouTube videos have flashy, misleading titles and thumbnails, such as "BREAKING NEWS" or "The president steps down," to bait the user into

YouTube seeks to address the issue of misleading ‘clickbait’ by removing videos with titles and thumbnails that don’t align with the actual content

Hyperbolic video titles (and their weird thumbnails) are commonplace on YouTube as creators jockey for clicks, but the video site is now promising a crackdown on "egregious clickbait." "We're planning to increase our enforcement against videos where the title or thumbnail promises viewers something that the video doesn't deliver,

The platform will begin removing clickbait in India before rolling out the change to more countries in the ‘coming months.’

YouTube is stepping up its fight against misleading content, especially in India. The platform recently announced that it will crack down on videos with misleading titles and thumbnails, which are often considered 'egregious clickbait'.