Opinions expressed by Entrepreneur contributors are their own. Backlinks are undoubtedly one of the most important factors when it comes to website ratings done by Google. Of course, there are also ...

Need to get rid of problematic or unnatural backlinks and not sure where to begin? In this helpful how-to, columnist Dave Davies outlines his process for performing a manual backlink audit. It might ...

Link-building is a vital part of search engine optimization (SEO). However, for many business professionals, it’s also the most challenging part of SEO. That’s mainly because the majority of ...

Link building is one of the most challenging parts of any SEO strategy. Make it easier with five tried-and-tested strategies for building quality backlinks in 2023. The importance of link building ...

Website and page authority, as defined by the number and quality of backlinks, is one of the most important search ranking factors. It is also one of the search engine optimization areas where you can ...

In the ever-changing world of SEO and the rollercoaster of algorithms, many of us are tempted to keep chasing the newest techniques: As long as we keep our finger on the pulse, we'll keep up, right?

A healthy and quality backlink profile can help you stay ahead of the competition. After Google rolled out the Penguin algorithm in 2012, it became clear that the quality of backlinks matters, not ...

Backlinks are a part of SEO as a way to build trust and authority for your domain, but they’re not as important as link builders claim. You can rank a website without backlinks. The trick is focusing ...

In this industry, I see a ton of bad advice out there. Unfortunately, this is the nature of search marketing. No matter how many experiments we run or how much experience we have, we never know 100% ...

Simply stated, backlinks are connections with other websites; they are links to your website from other websites. For example, online citations are backlinks. The purpose of backlinks is to help ...

Backlink-building is huge for SEO. As one of the top-ranking factors in Google's algorithm, building the right backlinks can make or break your online visibility and, in turn, your website's organic ...

Editorial mentions that refer to your site – and include a link placed within relevant, high-quality content – make for the ideal backlink. Commonly, editorial backlinks are created when your own ...