A new study has uncovered patterns in banks' TV commercials, decoding what different themes reveal about the lenders' strengths and weaknesses. If its findings are accurate, viewers should be ...

ATLANTA,None — Who knows your shopping habits better than your bank? Every time you use your bank debit or credit card bank officials know where you shop, when you shop, and how often you shop. Now ...

Against the backdrop of the housing slump, spreading credit woes and frenetic financial markets, a slew of banks and financial companies are running new ad campaigns for their services. Washington ...

Technically, they're Frost Bank ads, but they look like art, following a similar and highly successful campaign Frost ran a few years ago featuring foldouts of historic Texas land maps. Devoid of ...

Dutch ING bank will soon pilot a service allowing companies to push targeted advertising to its customers based on their payment history. According to ING's director of private banking Hans Hagenaars, ...