Peggy Bree is a part-time digital nomad from Toronto and the creator behind the book concept Branding Quickies. And one of the things that most of the women in the book have in common is that they are ...

Creating, and maintaining, a brand across platforms can be a challenge, particularly if the idea of cross-channel marketing and multiple platforms leave you scratching your head. In fact, what do ...

With an estimated two million licensed real estate agents in the US, it’s never been more important to stand out in a memorable way. When you meet someone in person, that’s easy — you’ll win them over ...

I spoke with Patrick Llewellyn, Vice President, Digital and Design Services at VistaPrint about branding, AI logos, and how ...

Consumers today are free to connect with the brands, ads and social accounts that appeal to them. If they're interested in a brand's products and services, they'll pursue interaction, giving ...

Purpose is practical. It helps determine which partners to engage, which stories to tell and which experiences deserve the ...

If your brand is like most, you create various types of content across multiple channels. You might even have more than one creator on your content marketing team. How do you ensure the content you ...

Starting a business is a large undertaking. There are many things to keep in mind when starting a business, but one thing that should never be overlooked is your brand strategy. You need to find a way ...

A business’ brand is at the heart of its identity, its strategy, and its success. It’s also one of the most challenging elements to build. All the more reason to take the necessary precautions to ...

Creating high impact brand content requires more than posting the occasional beautiful image or witty comment on your brand’s social media pages. Once you learn to master content creation, you will be ...