Question: How much did the city of Neenah spend on its new logo? How much more will it cost to fully implement the logo? Answer: Neenah's new logo features an updated image of the old Council Tree, a ...

The decision for a brand to change its logo requires careful thought. After all, it's this visual image of the brand that stays in customers' minds. Change that visual too dramatically or alter it in ...

Burberry has revealed its new archive-inspired logo and serif wordmark, debuting the heritage brand’s new ode to Britishness in a campaign led by new chief creative officer Daniel Lee. The ...