What's the latest on benefits of CRM software? Vendors get their say. Customer relationship management (CRM) platforms are used to manage the relationships a brand has with its customers throughout ...

The highest ideal of customer service is ease—not just a frictionless, personalized experience for customers themselves, but ...

Artificial intelligence and ChatGPT promise to revolutionize customer service automation, but is that what customers really want? What if AI in the CRM stack leads to dissatisfied B2B customers ...

A frustrated customer on hold, an agent juggling dozens of cases, a conversation that could go wrong in seconds. AI is stepping in to turn tense moments into seamless, personalized interactions that ...

A CRM (customer relationship management) is a single software platform that allows businesses to manage and monitor customer relationships with both current and potential customers. With a good CRM, ...

The CRMs of today are better able to manage the relationships a brand has with its customers through the entire customer lifetime. Customer relationship management (CRM) platforms are typically used ...

Facebook has reached an agreement to acquire the customer service-focused CRM company Kustomer which enables businesses to manage customer conversations across multiple services using one dashboard.

Every business needs some form of customer relationship management (CRM) system, argues Brian Donaghy, vice president of product strategy with Smart Online Inc., a provider of software-as-a-service ...

The halcyon days of big banks with big, multi-year IT projects and loyal-to-a-fault customers are gone. Post financial crisis, a much tougher, leaner, and competitive banking environment has emerged, ...

Today we are surrounded by so many techy acronyms: IoT, ML, AI, VR, CX, (to name a few), that we sometimes forget about one of the originals: CRM. Doing simple searches of CRM solutions, you find ...