Many users around the globe are noticing a new keyword bidding interface in the AdWords UI today. Clicking to update the Max CPC on a keyword brings up a new look with suggestions tailored to the ...

Google has changed its AdWords interface to allow marketers to use a single negative keyword list across multiple campaigns. ” Negative keywords like [free or trial] don’t require granular management ...

Discover how keyword-rich Google reviews can boost your local visibility, engagement, and conversions – plus templates to ...

Google AdWords Product Manager, Jon Diorio, shared a tip - which he doesn't do every day - on Google+ about pausing your keywords. He said that before you pause your low converting keywords, make sure ...