Consumers spend a third of their media time with audio. Health and pharma advertisers are leveraging this insight by incorporating innovative audio strategies into their media mix. Let’s dive into the ...
Audio is here to stay - and it works for health brands. Got your attention? Let’s start with this fact: Today, consumers spend more than 1/3 of their media time with audio – whether it’s streaming, ...
In the first article, Spatial Audio Trend Sparks New Opportunities in Digital Health, we explored some of the history, nomenclature, and prior trends behind the world of spatial audio. In this article ...
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