A ruinous pandemic business strategy, declining innovation, exodus of talent, and a “worst sneaker of all time” accolade has ...

Nike’s stock fell Monday, after J.P. Morgan warned investors that the athletic apparel and gear giant’s quarterly results ...

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The Memphis Grizzlies point guard teases fans with an exclusive first peek at the new edition of his signature shoes.

Due to a suspension and season-ending shoulder surgery, NBA fans did not see much of Ja Morant last year. However, the ...

The latest satin remake of a classic Air Jordan 1 High colorway is set to make its retail debut next holiday season.

Nike has said it can make more than double the profit selling goods through its own website and physical stores than it can through wholesale partners. Nike has executed a strategy to focus its ...

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Bruno Rukavina is a passionate basketball fan with experience as an Analyst and Assistant Coach. He applies an analytical ...

No official release date has been set for the Corteiz x Nike Air Max 95 ‘Tour Yellow,’ but it's expected to drop in early ...

Travis Scotts Air Jordan 1 Low Medium Olive is among this weeks standout sneaker drops. Joining it are the Air Jordan 12 ...