Using the news or business press to carry positive stories about your company or your products; cultivating a good relationship with local press representatives Just what is public relations?

Kelly is a seasoned PR pro turned marketer. With 16 years of experience in technology marketing, customer success and public relations, Byrd Marín has worked across Fortune 100 companies, PE-supported ...

Public relations specialists aim to generate positive publicity for their clients and enhance their reputation. They may serve as the press secretary for the president of the United States ...