Here’s my definition: Strategy is knowing today why and how you're going to win tomorrow. That’s it. Of course, we can explore the meaning and implications of those 12 words.

Definition of Sales Strategy. A sales strategy is a plan by a business or individual on how to go about selling products and services and increasing profits. Sales strategies are typically ...

That is the fundamental definition of strategic planning. Market Expansion: Hospitals Reaching for “Well-Insured” Patients What 4 Factors Should Determine a Hospital’s Service Line Strategy?

Second, the perspective of marketing strategy is long-term. That clashes with the short-term attitudes that dominate marketing. You do need a short-term viewpoint, but a strategy's long-term view is ...