The rise of the creator-centered platform Substack has opened a new avenue for PR teams aiming to reach audiences through voices they already trust. Creator-journalists on the platform build loyal ...

As traditional op-ed outlets disappear, faculty are turning to creator-driven platforms to share research, build audiences and shape public discourse.

Substack is having a moment. Since launching in 2017, the publishing platform that's a mix of blog and newsletter has emerged as the website du jour for musicians and celebrities. Largely known as a ...

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While direct media channels are politically useful, PM’s attempt lacks an overarching argument and obvious audience ...

Marquee journalists are the faces of many on-air media businesses. They deliver the news, in turn building relationships with the audiences that invite them into their homes. For countless budding ...

Personal branding news update: #TeamAFP has let itself get dragged, only slightly kicking and screaming, into the modern ...

Substack co-founder Hamish McKenzie and writer Casey Lewis break down the best practices for building an engaged — and paying — audience. Substack writers collectively have over five million paid ...

People visiting Substack from within the UK and Australia may find some content blocked or blurred out until they perform age ...