I’ll be honest, the OEM tires on my 2021 Toyota Corolla Hatchback were nothing to write home about. These comfort-oriented ...

Apparently, Kumho’s skid ‘n’ sniff tires are going out to the “trend-setting, fashion-conscious drivers” who want their cars to rock something that no one else has: the sweet smell of lavender. Now ...

Kumho updated three of four versions of its Ecsta Sport Line tire, the Sport All-Season, the Sport, and the Sport S. The update included changes to the compound, of course, but also a several ...

ATLANTA—Kumho Tire USA Inc. is refreshing its high-performance tire lineup, launching the Ecsta PA51 as its featured all-season ultra-high performance tire, replacing the Ecsta PA31 and Ecsta 4XII in ...

Kumho Tire’s best-selling tire Ecsta HS51 ranked No. 1 in the latest contest for summer tires, and gained an “Exemplary” rating by Auto Bild, the company said Wednesday. Auto Bild, a renowned German ...

When was the last time you remember a budget brand in any sector going up-market and succeeding? Outside of Hyundai and Genesis, it's rare for the automotive industry these days. But outside of OEM ...

Kumho Tire will expand the size of its high-performance tire Ecsta PS71 to offer the product to more motorists starting next year, the company said Thursday. Over 10 tire sizes of the Ecsta PS71, ...

Over the years, we’ve seen some big changes in tires—namely, their technology and how they are marketed. The recent trend is in the extreme summer performance tire, which has become a niche market. As ...