The demand for content is greater than ever; agencies and brands are trying to produce more for less. Technology companies have risen to meet this increasing demand with collaborative tools to help ...

Videos have become a strong communication and marketing tool for organizations. However, they must be of good quality to satisfy the intended purpose. Since the video-making process demands time and a ...

Recently, I chatted with Bill Roberts, Adobe's Director of Video Project Management, about the trends impacting the future direction of the Creative Suite for video professionals, which should see ...

SMP: How does metadata impact this type of high-volume production? Roberts: It's critical: If you don't wrap it in metadata, you can't find it. That's why many of our broadcast customers insist on ...