KENNESAW, Ga.--(BUSINESS WIRE)--Yamaha kicks off 2025 with new product offerings including an expansion of its HARMO line, available in single and twin configurations. Fully integrated with Helm ...

Tightening emissions regulations have forced car manufacturers to make their engines smaller and lighter, but four-wheeled machines aren't the only ones having their act cleaned up. Along with farm ...

KENNESAW, Ga.--(BUSINESS WIRE)--Yamaha Marine’s Blue Life series today launched a new feature spotlighting the Charleston Water Taxi (link), a signature low country form of transportation for many who ...

Japanese manufacturer Yamaha revealed that it has extended the introduction of the Y-COP (Yamaha Customer Outboard Protection) system to all new fuel injection, four-stroke outboard models from 50 hp ...

July 22, 2008 The concepts of drive-by-wire, steer-by-wire and brake-by-wire were initially eyed with much suspicion by automotive aficionados – how could a computer possibly hope to do a better job ...

Single-engine outboards are now invited to the joystick party. Yamaha has revealed an all-new Helm Master EX control system for single to quad engines, with a long list of new features, including bolt ...

Discover effortless throttle and shift performance with OEM Yamaha outboard motor controls that are built for precision.

Adds Steering Assist for Tiller Handle Models, Expands Midrange Color Options "The expansion of HARMO allows boaters to enjoy quiet, yet palpable thrust in single or twin, fully-electric applications ...