The Seiko 5 Sports x Pepsi collaboration marks the brand’s first authorized partnership with the sugary-drinks giant. Two ...

Seiko has cracked open a refreshing chapter in watch history with its first official partnership with Pepsi, serving up two ...

Global icons Seiko 5 Sports and PepsiCo have teamed up for their first-ever collaboration, delivering a limited edition watch collection that perfectly fuses heritage, style, and pop culture nostalgia ...

Seiko has just announced two limited-edition watches in collaboration with Pepsi, referencing the decades-old nickname for many GMT watches.

When lovers of the best watches on the market think of Pepsi, chances are the iconic cola beverage isn't the first thing on ...

Seiko and Pepsi introduce two new watches together ✓ Are these the first watches with official Pepsi bezels? ✓ Check them out ...

The world of horology just got a whole lot more fizz. The famed Rolex GMT-Master which has been affectionately referred to as ...

The all-black 42.5mm GMT (ref. SSK007) pairs a black dial with a bi-directional red-and-blue bezel, the modern Pepsi logo at ...

Seiko formalises beloved Rolex-fan nickname with watch world's first official Pepsi collaboration, the Seiko 5 Sports x Pepsi ...

While Rolex may have invented the “Pepsi” bezel, it is far from the only watch brand to employ the color scheme. Most notably ...

Seiko has once again challenged the status quo in affordable horology with the release of the striking new 5 Sports GMT ...

Plus: Seiko’s official Pepsi watches are here (for anyone who needs a GMT Master II), and Motorola showcases a bedazzled Razr ...