Adidas has recently launched the SS25 Optime collection, a squat-proof apparel line designed for strength training.
Nike's stock has dropped significantly, but remains the most valuable sports brand, presenting a strong turnaround investment ...
KIM Jong-un has opened up a knock-off Ikea store in the middle of a luxury North Korean shopping mall. The brazen dictator made no attempt to disguise the fake store, even using exactly the same ...
Peak Samba hype may be behind us, but Adidas and Lionel Messi have collaborated on the most stylish color scheme yet.
JD Sports had a poor Christmas as it downgraded its profit forecast - was the retailer's move to avoid discounting a misstep?
From super sets on the squat rack to post workout meet-ups, the SS25 adidas Optime squat-proof leggings elevate confidence in ...
Consumers are opting for personalized clothing with unique designs, logos, and color choices, which in turn helps enhance ...
If your kicks tend to get dirty on a trip, you’ll appreciate Konhill’s slip-ons, which are made with a machine-washable mesh ...
Ye’s impact on fashion and fashion collaborators is anything but ordinary. He shook the music world and has done the same ...
A former NBA star revealed exactly what happened when he arrived at Michael Jordan’s home wearing Adidas clothing - and it is ...
Frances Tiafoe makes a splash as Lululemon's newest global ambassador, while menswear brand Psycho Bunny just made a major tennis signing.
Kanye West is calling out his former business partner Adidas over allegedly shady search engine tactics in a lengthy rant.