Adidas has recently launched the SS25 Optime collection, a squat-proof apparel line designed for strength training.

A new Samba variant courtesy of Adidas and the World Cup winner just surfaced online, featured in a subtle color palette of ...

Adidas gives the word "Sambae" a deeper meaning by making it the perfect Valentine's Day present. If your partner is a ...

From super sets on the squat rack to post workout meet-ups, the SS25 adidas Optime squat-proof leggings elevate confidence in ...

Next season’s Adidas home kit has been leaked on X (formerly known as Twitter) and depicts a throwback to the 07/08 season ...

Originally launched in 1991, adidas Equipment was driven by its mantra “Everything that is essential. And nothing that is not ...

Comfort is key when it comes to shoes—find out which sneakers deliver all-day support without sacrificing style.

The main pack of the Predator 25 arrives in a typically bold fashion – via a striking red and grey colourway that embodies ...

The Yeezy creator’s accusations against Adidas regarding search engine manipulation and account freezing underscore the ...

Rapper Kanye West and Adidas had severed ties over his Yeezy products, but despite that, the apparel company seemed to ...

Now you can save £70 on it when you shop direct from Ninja. A firm favourite amongst celebs this year, a colourful pair of Adidas Gazelles have become the must-have trainers for fashion fans.

After all, while performance is the cornerstone of Nike, it and rival Adidas also resemble fashion brands, and need a pipeline of fresh items. Hill will step up marketing action to tell the story ...