Sydney Sweeney has quickly become one of the standout actresses of her generation, starring in HBO’s hit series Euphoria, The ...

It has undoubtedly been a turbulent year for Sydney Sweeney. The Euphoria actress, 28, has found herself at the centre of several media storms over her political views, endured the end of a seven-year ...

The British actress weighed in after the celebrated photographer Misan Harriman shared a clip from a new interview with Sydney, in which she brushed off the backlash surrounding the ad ...

This post was updated Oct. 5 at 8:50 p.m. Sydney Sweeney has great ads. Or does she? American Eagle’s fall 2025 campaign, headlined by the actress, used the tagline “Sydney Sweeney Has Great Jeans” to ...

Nothing is of higher stakes for a clothing brand than running a perfect campaign before back-to-school shopping begins. Brand competition can be seen in every facet of the marketing industry, but this ...

Many years ago—before the turn of millennium, if I’m not mistaken—I was in the elevator at 205 West 39th Street and Calvin Klein himself got on. I was a market editor at Women’s Wear Daily at the time ...

After becoming the controversial face of American Eagle, Sydney Sweeney hopes a trip north of the border will take some heat off her. The 2x Emmy nominee, whose boxing biopic Christy premieres Friday ...

With recent diversity, equity and inclusion rollbacks and legislative changes, citizens are on high alert, and Sydney Sweeney’s American Eagle ad has sparked controversy for being branded as eugenics ...

American Eagle, once the cool kid of mall culture, has weathered everything from union boycotts to courtroom brawls with Abercrombie & Fitch. But nothing quite prepared it for the storm kicked up by ...

At first, they wanted to claim progressives were delusional for seeing a slide back into white supremacy in the American Eagle ad. Now they’re boasting about it. An advertisement featuring actress ...