Can Adidas and Mercedes Make the First Hot Formula 1 Gear?
The 2025 season was already going to be a year of transition for the Mercedes Formula 1 team. With longtime championship ...
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F1 deal extension revealed for 2025
A 2025 deal extension has been revealed within the world of Formula 1, with the official F1 store continuing to offer up to ...
Mercedes announce new clothing partner as major brand enters Formula 1
German apparel and footwear brand Adidas will enter Formula 1 as kit suppliers to Mercedes in a multi-year partnership announced for the new post-Lewis Hamilton era. At such a critical moment in US ...
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Lewis Hamilton’s first sim session at Ferrari HQ pinpointed
Lewis Hamilton ’s first official day at Ferrari’s F1 headquarters is set to be on 20 January. That is according to Italian ...
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“Learn From Mistakes”: Ferrari CEO Pushes the Team Toward Excellence Ahead of Lewis Hamilton’s First Season
Ahead of Lewis Hamilton's arrival to Maranello, Ferrari CEO Benedetto Vigna has set the motto straight for the team ...
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Adidas Joins Mercedes Formula One: A New Era
Adidas has partnered with the Mercedes Formula One team as kit suppliers in a new era following Lewis Hamilton's departure.
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Ferrari F1 sponsorship deal matches Red Bull in $100 million windfall – report
In a report by RacingNews365, the deal is now, in terms of sponsorship money, already matching that of Red Bull’s profit from ...