Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Nike has strengthened its ties with the NBA and WNBA as basketball's popularity rises. That could be good news for the sports ...

Before Caitlin Clark even struck a shot Wednesday she was showing off the shiny gold soles on the bottom of her custom Nike ...

This fall, basketball admirers and sneakerheads have something thrilling to look forward to with the launch of the Nike G.T. Cut 3 "Jordan Poole" PE (Player Exclusive).

Nike celebrated Sabrina Ionescu’s WNBA championship for the New York Liberty in ridiculously awesome style. The Liberty guard ...

beginning with the 1998 release of the women’s Air Jordan OG — the first model creative exclusively for women,” notes Nike. Priced at $110, the low basketball shoes were designed with ...

Nike and the Wu-Tang Clan on Saturday officially released one of the most treasured sneaker collaborations of all time — the ...

NEW YORK — Nike’s new chief executive officer Elliott ... it’s very much in the same vein…to try to extend the game of basketball beyond the elite athlete to grassroots, men’s, women ...

A series of photos of Caitlin Clark's custom golf shoes has fans clamoring for Nike to release her signature basketball line. Indiana Fever guard Caitlin Clark (22) celebrates a three-point basket ...

Kentucky basketball coach Mark Pope discussed wearing Devin Booker Nike Book 1 shoes following their 98-67 exhibition win ...

On Oct. 17th, First String, a philanthropic program kicked off their new initiative, a partnership between Hibbett and Nike, by donating $50,000 to Wenonah High School basketball teams.