All part of the brand’s desire to “transform screens into adaptive, intelligent companions that simplify and enrich every day living,” apparently.

While 8K TVs have yet to hit the mainstream market with keen interest, Samsung is taking a heavy focus on the resolution for 2025. The best example of this is the new QN900F QLED, Samsung's top-of-the-line 8K TV that it claims mirrors the S95F with a peak luminance of 2,000 nits.

There’s no denying the staying power, and influence, of Samsung’s The Frame art TV lineup. The company struck gold in 2017 when it debuted the TV that doesn’t just look like a black box when you’re not using it,

LG, Samsung, TCL and Panasonic all announced new TVs this week. Every product is carefully selected by our editors. If you buy from a link, we may earn a commission. Learn more In recent years, the Consumer Electronics Show has been the go-to place for the biggest TV manufacturers to show off their upcoming lineups — and CES 2025 was no different.