This holiday season, Barbie is taking over the internet — literally! Mattel is partnering with Verizon for a pretty-in-pink ...

In anticipation of a family-friendly box office smash, Mattel and others have produced a lot of merchandise for the film. The ...

The Toy Story movies are all critically acclaimed with tight pacing, but these great supporting toy characters still deserved ...

PMI Kids’ World’s Stumble Guys x Barbie line hits retail this month, launching exclusively at 3,500 Walmart stores in the U.S ...

Mattel Inc. on Wednesday reported mixed third-quarter results, as a drop in demand for Barbie toys from last year’s heights ...

The beloved toy was a finalist seven times before finally crossing the finish line!” Hasbro's mini-horses, distinguishable by ...

Looking to save some cash on gifts for the kids? Black Friday is your best chance to find huge discounts on toys to suit all ...

They wrote: “Incase anyone's little one is into Barbie.” The themed vehicle allows budding doctors or nurses to play out medical stories with the 20-piece toy set. The Barbie Care Clinic ...

The Strong National Museum of Play will announce the three inductees into the National Toy Hall of Fame on the “Today Show” ...

Known as Azusa Barbie, Sakamoto views Barbie as more of a “fashion icon” than a toy. Some people love Chanel. She loves Barbie. “I just buy whatever I like, you know, whatever makes me happy ...

Known as Azusa Barbie, Sakamoto views Barbie as more of a "fashion icon" than a toy. Some people love Chanel. She loves Barbie. "I just buy whatever I like, you know, whatever makes me happy," she ...