But cookies aside – and don’t forget to leave a few real ones out for Santa – there were lots of other big privacy ...

As the ad industry awaits Judge Leonie Brinkema’s decision in US v. Google (ad tech edition), get up to speed quick with ...

As we await Judge Leonie Brinkema’s decision in US v. Google (ad tech edition) get up to speed quick with AdExchanger’s in-depth coverage.

With both Christmas and New Year’s falling right in the middle of the week this year, let’s be honest with ourselves: 2024 is ...

In 2025, connected TV (CTV) will revolutionize advertising yet again, offering marketers a blend of massive reach and ...

The onus is on the gaming industry to make gaming an essential channel for advertisers, rather than a nice-to-have.

In 2025, connected TV (CTV) will revolutionize advertising yet again, offering marketers a blend of massive reach and ...

After more than three years as SVP of retail media at Albertsons, Kristi Argyilan is taking a ride over to Uber to lead its ...

A class-action lawsuit was filed against Office Depot in California this week for allegedly deceptive pricing and advertising ...

In response to shifting ad industry trends, A360 Media abandoned its made-for-advertising model four years ago.

Still a thing we’re working on! The tagline needs work. But the demand for IAB-based retail media standards is still growing. A year ago, ad tech vendors led by the startup Kevel created an outside ...

The IAB gave us new retail media standards for Christmas. But will the industry actually adopt them? Plus: how AI will be used in advertising in 2025.