Armitron, the watch company with the tech-leaning name, only introduced its first smartwatch this year, surprising for a company that joined the digital time-keeping age almost fifty years ago.

If you’re in the market for an affordable smartwatch capable of tracking your workouts and rest, there’s a good chance you’ve ...

Google is slowly winding down the Fitbit brand, leaving a huge opportunity for others to step in and own the cheap smartwatch market.

With so much cool new snow sports gear coming out right now, winter just can't come soon enough. The post ‘Indestructible’ ...

Don’t wait, they will go fast. GET YOUR TRUMP WATCH RIGHT NOW!” Now, the watchmaker's origins are in question after CNN tried to track down the company behind the devices. They aren't based in ...

The representative added that the company will “be transparent with ... You can sync the watch to the Armitron Connect app, which is supposed to give you more detailed breakdowns of your metrics.

After launching its first fully ceramic bracelet for the Fifty Fathoms Bathyscaphe earlier this year, Blancpain has expanded ...

Casio has teamed up with French fashion brand A.P.C. on a hyper-stylish and slightly retro take on the classic A1000 digital ...

“When you see lightness — whether it is day or night — you are happy,” said Carlos Rosillo, the co-founder and chief ...

Bain & Company's consultants provide management advice from 64 offices in 39 countries. Founded in 1973 in Boston, Bain & Co. has evolved into one of the big three management-consulting firms ...

Notably, Armitron is an American watch company and, in 1999, was among the top five US watchmakers. No current numbers are available, but Armitron's move into smartwatches makes it clear how the wind ...

Of course, Armitron isn’t the only mechanical watch brand to dip its toes in the ... CMO Marisol Tamaro to get a sense of the family-run company’s strategy in the smartwatch space.