The National Toy Hall of Fame is floating the idea of inducting balloons. They are among the 12 finalists being considered ...

It sure does happen fast. In the blink of an eye, your swaddled-up newborn will be running around the house wreaking havoc, ...

Its peach blossom pattern is reminiscent of the '80s Peaches 'N Cream Barbie. It's inspired by her shimmery bodice, ...

Barbie is headed to Gotham City, as Mattel reveals new Poison Ivy and Harley Quinn dolls just in time for Batman Day.

Celebrating Barbie's 65th anniversary, the truck will offer fans the chance to buy exclusive themed items from 10 a.m. to 7 p ...

Here are the launches I’m particularly excited about right now, including a talking Ms. Rachel Doll, a new building toy from ...

If you’re craving some fresh athleisure to match your new Barbie tumbler, hold tight because Reebok’s latest collaboration ...

Advent Calendars for kids have arrived, and they’re more fun than ever. No longer limited to traditional chocolate countdowns, today’s advent calendars offer a variety of interactive surprises. From ...