Celebrating Barbie's 65th anniversary, the truck will offer fans the chance to buy exclusive themed items from 10 a.m. to 7 p ...

Mattel CEO Ynon Kreiz laid out how he's applying lessons from Barbie to build franchises around Matchbox cars, Hot Wheels, ...

A new Stanley collaboration is ready to drop. The Barbie x Stanley Quencher Collection releases on Tuesday (Sept. 10) at 12 p ...

Stanley cups fit in car cup holders despite their large size and have a straw that makes staying hydrated just a little more ...

GOO JIT ZU HERO CREATOR PACK THRASH £20 - For the very first time, your child has the power to create their own Thrash Action ...

While playsets of the past would include a specific Barbie doll, the new collection focuses solely on furniture and ...

While playsets of the past would include a specific Barbie doll, the new collection focuses solely on furniture and accessories. "Whether it's a garden set or grill set, it's your opportunity ...

Mattel CEO Ynon Kreiz is hopeful the toy industry defies economic pressures during the key holiday shopping season.