Black Friday feels like a celebration of savings, but it is also a masterclass in behavioural and brain science. Every timer, pop-up and "only 3 left" alert is carefully crafted to grab your attention ...
Memories are initially formed in the hippocampus, but the thalamus is a key next step in the relay that is important for ...
The same brain cells linked to disorientation in Alzheimer's disease have been preserved—and even slightly increased—across ...
According to the researchers: Childhood brain topology reaches a turning point at age 9, transitioning to the adolescent ...
During each of these phases, our brains show markedly different characteristics in their architecture, according to the new ...
Long-term memory emerges from a sequence of molecular programs that sort, stabilize, and reinforce important experiences.
Every day, our brains transform quick impressions, flashes of inspiration, and painful moments into enduring memories that underpin our sense of self ...
What are some significant markers that indicate we’re growing older?Wrinkles on our skin? — Yes. A grey streak or two? — Yes.
A new study shows the brain simulates touch within milliseconds of seeing it, rapidly decoding sensation and emotion. Experts say this fast mirroring shapes empathy and behaviour.
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