The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% ...

Jaylen Brown’s beef with Nike just got a little spicier after the shoe juggernaut’s recent post on social media. After a 59-point scoring night from Bucks star Giannis Antetokounmpo, the official Nike ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Learn how to get the exclusive Air Jordans Black Toe Reimagined in Fortnite Chapter 2 Remix through the Battle Pass right ...

Caitlin Clark took over the LPGA on Wednesday when she played in The Annika pro-am alongside Nelly Korda and Annika Sorenstam ...

The way to check if your Nike shoes are original is by scanning the Universal product code (UPC) - which is a special barcode ...

Barcelona announced last weekend a new multi-year partnership with kit supplier Nike, extending and updating a deal which had ...

Clark rocked a pair of custom Nike Infinity Tour 2 PE’s at Pelican Golf Club. The shoes had a pink base with white and gold ...

A TikTok prankster added a Nike insole to school shoes, leaving parents in shock. The video, which has 151k views, had some fooled and others laughing.

Despite the dominance of branding strategies, there is a growing counter-culture rejecting this form of consumer manipulation ...

Nike scored a trademark win last Thursday in a New Jersey federal case against “Air Global” sneakers that look strikingly ...

After a slew of genre-defining solo albums including GZA’s Liquid Swords and ODB’s Return to the 26 Chambers: The Dirty ...