This autumn’s two biggest blockbusters couldn’t be more different: one is a colourful musical extravaganza led by women, and ...

This holiday season, Barbie is taking over the internet — literally! Mattel is partnering with Verizon for a pretty-in-pink ...

Malibu Barbie, Brooklyn Barbie and Ken appear in a new commercial that promotes ways to stay connected all season long ...

"We deeply regret this unfortunate error and are taking immediate action to remedy this. Parents are advised that the ...

“Oh my dear god, Mattel accidentally listed “Wicked dot com” (porn site) instead of “Wickedmovie dot com” (official site) on the Wicked movie doll boxes. And it seems to be on most of the boxes in the ...

From unconventional influencer alliances to cross-industry tie-ups, these partnerships have not only captivated attention but ...

Walmart’s holiday toy shop has thousands of gifts for kids and adults starting at $10. Shop 10 playsets from top brands like ...

Despite the huge popularity of this iconic toy, Barbie has sparked her share of debate since she first hit the market 60 ...

"This year, Barbie is excited to showcase a doll that honors Diwali in commemoration of one of India’s most popular festivals ...