In 2013, she moved to the Prada Group, where she took on the role of global communications and external relations director for the Miu Miu brand. In 2019, she oversaw global communications for Miu Miu ...

6 Nov - Byeon Woo-seok has been appointed the latest brand ambassador for Italian luxury fashion house, Prada. The news was ...

Prada is further dipping its toes into the South Korean zeitgeist, adding actor Byeon Wooseok to its roster of brand ambassadors.

Annie, 31, who likes, Coleen, lives in swanky Cheshire, looked delighted by her friend's thoughtfulness as she checked her ...

Prada has been outperforming high-end fashion rivals thanks to the success of its products among Gen Z consumers, led by the ...

Joining at the end of December from Givenchy, Valérie Leberichel will hold the role of SVP of global communications, and is one of the several key hires masterminded by Stefano Cantino.

With Byeon's announcement, Prada grows its celeb-studded roster of brand ambassadors. Other stars repping the fashion house ...

The jewellery sector is bucking luxury’s downturn, thanks to investment value, innovation and a stronger stance on social issues.

While some Birkin owners have turned their luxury purses into oversized, leather charm bracelets, it’s hardly the only design getting loaded up with accouterments. Partly thanks to TikTok, the trend ...

Prada has opened a new store in Troy, Mich., within the city’s shopping destination, The Somerset Collection. It’s the ...

Byeon Woo-Seok has become the most sought after face for several brands in Korea. The Lovely Runner star has now been ...

The Prada brand has demonstrated significant market share gains and is projected to exceed €4 billion in revenue by 2025, showing resilience despite challenges in the Chinese market. Additionally, Miu ...