MarketingProfs believes that learning changes lives. Our marketing training, courses, events, and free resources on topics like content marketing and email teach marketers the skills they need to plan ...

Learn how to generate brand gravity and sustain visibility to attract and engage B2B buyers and buying groups across modern ...

Branding - Which major brands are people most likely to recommend to others? To find out, researchers surveyed more than a ...

When the calendar turns to spring, most US consumers begin an annual rite of passage: They shop. A lot. Check out how much, exactly, and how marketers can meet their needs.

Digital marketers and businesses know that social media listening and monitoring are vital for brand and reputation management and customer relations. So track these 5 keyword types.

Apple and Google are the two most valuable global brands in 2017, according to recent research. See all the Top 10 most valuable brands, as determined by Interbrand.

Marketing Management - Most marketers and salespeople say they are aligned with their counterparts in the other department—but most also say they think about replacing their counterparts, according to ...

For better or worse, it's an online world now. Learn how creativity works during turbulent times and why professional ingenuity is now more crucial than ever.

Discover the dangers of AI-washing and learn how to identify misleading AI claims to protect yourself and your business.

Microsoft now requires high-volume senders to publish a DMARC policy. B2B marketers must also prepare for its current deliverability recommendations and stricter policies ahead.

Jamie Dimon recognizes AI's productivity and global impact but overlooks ethics, industry trends, and infrastructure needs.

Market Research - Learn a technique for thinking about your customer's perceptions.