Healthcare affordability will be a major theme, and medical marketers have a growing role to play in the conversation.

Merck's Courtney Ronaldo discusses the strategy behind the company's new oncology campaign, its multichannel presence at ESMO ...

If 2025 was the year in which Reddit popped for pharma, 2026 is when Reddit sustained its success and built off that ...

The streamer plans to bring its ad-supported tier to 15 more countries in 2027 after trimming this year’s advertising outlook ...

Omnicom Public Relations posted Q3 revenue of $678.3 million, a 79.8% rise from the same period a year prior, which was the ...

A group of Democratic senators is demanding that the federal agency overseeing Medicaid — the health coverage program for ...

Telehealth companies prescribe GLP-1s for addiction despite lack of FDA approval for the indication; CDC ignored states ...

Boehringer Ingelheim has hired Frances Devlin as global head of public and government affairs. Devlin, who joins the ...

A counterintuitive approach to stopping measles; Abbott separates its nutrition business; Mark Cuban hones in on rare disease ...

This two-act opus from Nathan Fielder and Lance Oppenheim delivers a behind the scenes look at former Theranos CEO Elizabeth Holmes in the final month before her sentence begins, as well as how the ...

The proposed settlement requires Publicis to preserve LiveRamp’s neutrality and protect customer data, addressing concerns the group could use the platform to disadvantage rival agencies.

Researchers say ads were used to deliver zero-click spyware across nearly 200,000 apps and websites worldwide, including ...