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WPP's Grey hasn't had too much to shout about recently - being shuffled off, first to AKQA and now Ogilvy - but it's ...
The lifespan of buzzwords at Cannes is always interesting to recall: think NFTs and the Metaverse circa 2021. Not words ...
The holding company might be hunting for a CEO and losing a lot more business than it would like, but WPP is having a pretty good Cannes. On day three, it was bolstered by winning two big, ...
Remember when brands at Cannes wouldn’t shut up about how they wanted to save the world? Naturally, they didn’t mean a word ...
Around £30bn of the £45bn spent on UK advertising currently goes into the voracious paws of big tech: chiefly Meta (Facebook, Instagram and about-to-take-advertising What's App) and Google (the ...